{"id":62077,"date":"2023-03-31T12:04:51","date_gmt":"2023-03-31T12:04:51","guid":{"rendered":"https:\/\/nailknowledge.org\/?p=62077"},"modified":"2026-06-22T12:15:24","modified_gmt":"2026-06-22T12:15:24","slug":"curso-de-reconversion-para-una-nueva-marca-si-o-no","status":"publish","type":"post","link":"https:\/\/nailknowledge.org\/es\/blog\/conversion-course-for-a-new-brand-yes-or-no","title":{"rendered":"Curso de reconversi\u00f3n para una nueva marca \u00bfS\u00cd? o \u00bfNO?"},"content":{"rendered":"\n<p class=\"wp-block-paragraph\">Once upon a time if you wanted to purchase a new brand (new to you) you had to provide proof of your qualification e.g. manicure PLUS had to do a conversion course in the brand. This may be one day or even a few hours, inexpensive or even free.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">The reason for this is to discover the characteristics of the products both in what they do and why but also in their application characteristics. All brands are slightly different and all have their own characters and techniques.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">This means you\u2019ll be off to a head start when using them on your clients and understand why when things don\u2019t quite go according to plan. If you don\u2019t do this I would never advise going straight to use on clients without having many test runs first, even if it is only on you and your colleagues\/friends\/family.<\/p>\n\n\n\n\n\n<div class=\"wp-block-group has-background nk-grp-1\" style=\"background-color:#fae3e6;margin-top:var(--wp--preset--spacing--60);margin-bottom:var(--wp--preset--spacing--60);padding-top:0;padding-right:0;padding-bottom:0;padding-left:0;border-radius:10px 10px 10px 10px;overflow:hidden\"><div class=\"wp-block-group__inner-container is-layout-constrained wp-container-core-group-is-layout-0eeff63b wp-block-group-is-layout-constrained\"><div class=\"nk-expander wp-elements-9c0bcd6fb8649c2948fa25beb6bb1470 wp-block-nk-expander has-text-color has-dark-purple-color\">\n\t\n<div class=\"nk-expander__header wp-block-nk-expander-header\" role=\"button\" tabindex=\"0\" aria-expanded=\"false\">\n\t<div class=\"nk-expander__header-content\">\n\n<figure class=\"wp-block-image size-full\" style=\"margin-top:var(--wp--preset--spacing--30);margin-right:var(--wp--preset--spacing--30);margin-bottom:var(--wp--preset--spacing--30);margin-left:var(--wp--preset--spacing--30)\"><img loading=\"eager\" fetchpriority=\"high\" loading=\"lazy\" decoding=\"async\" width=\"455\" height=\"100\" src=\"https:\/\/nailknowledge.org\/wp-content\/uploads\/2026\/07\/new-nailknowledge-newsletter.webp\" alt=\"\" class=\"wp-image-173063\" srcset=\"https:\/\/nailknowledge.org\/wp-content\/uploads\/2026\/07\/new-nailknowledge-newsletter.webp 455w, https:\/\/nailknowledge.org\/wp-content\/uploads\/2026\/07\/new-nailknowledge-newsletter-300x66.webp 300w, https:\/\/nailknowledge.org\/wp-content\/uploads\/2026\/07\/new-nailknowledge-newsletter-18x4.webp 18w\" sizes=\"auto, (max-width: 455px) 100vw, 455px\" \/><\/figure>\n\n<\/div>\n\t<span class=\"nk-expander__icon nk-expander__icon--chevron\" aria-hidden=\"true\"><svg width=\"22\" height=\"22\" viewBox=\"0 0 24 24\" fill=\"none\" stroke=\"currentColor\" stroke-width=\"2.5\" stroke-linecap=\"round\" stroke-linejoin=\"round\"><polyline points=\"6 9 12 15 18 9\"\/><\/svg><\/span><\/div>\n\n\n<div class=\"nk-expander__body wp-block-nk-expander-body\">\n\t<div class=\"nk-expander__body-inner\">\n\n<iframe\n  data-src=\"https:\/\/api.leadconnectorhq.com\/widget\/form\/QlwX91ooJB32ioTrFomD?tag_category=nail_services\"\n  id=\"inline-QlwX91ooJB32ioTrFomD\"\n  style=\"width:100%;height:226px;border:none;border-radius:8px\"\n  title=\"Form 7\">\n<\/iframe>\n<script>\n(function () {\n  var P = \"[iFrameSizer]\", f = document.getElementById(\"inline-QlwX91ooJB32ioTrFomD\"), sized, loaded;\n  if (!f) return;\n\n  function ping() {\n    if (f.contentWindow)\n      f.contentWindow.postMessage(P + [f.id,8,false,false,32,true,true,null,\"offset\",null,null,0].join(\":\"), \"*\");\n  }\n  function load() {\n    if (loaded) return; loaded = true;\n    f.src = f.dataset.src;                       \/\/ fetch happens here, not before\n    f.addEventListener(\"load\", ping);\n    var n = 0, t = setInterval(function () { ping(); if (sized || ++n > 20) clearInterval(t); }, 250);\n  }\n\n  window.addEventListener(\"message\", function (e) {\n    if (typeof e.data !== \"string\" || e.data.indexOf(P) !== 0) return;\n    var p = e.data.slice(P.length).split(\":\");\n    if (p[0] !== f.id) return;\n    var h = parseFloat(p[1]);\n    if (h >= 0) { f.style.height = (h + 5) + \"px\"; sized = true; }\n  });\n\n  \/\/ Defer the third-party request until after load + idle, then only near the viewport\n  function arm() {\n    \"IntersectionObserver\" in window\n      ? new IntersectionObserver(function (en, o) {\n          if (en[0].isIntersecting) { load(); o.disconnect(); }\n        }, { rootMargin: \"300px\" }).observe(f)\n      : load();\n  }\n  var idle = window.requestIdleCallback || function (cb) { setTimeout(cb, 200); };\n  document.readyState === \"complete\" ? idle(arm) : window.addEventListener(\"load\", function () { idle(arm); });\n})();\n<\/script>\n\n<\/div>\n<\/div>\n\n<\/div>\n<\/div><\/div>\n<style>@media(max-width:768px){.nk-grp-1{border-radius:0!important}}<\/style>\n\n\n<h3 class=\"wp-block-heading\"><strong>The Importance of Continuing Education and Investing in Your Professional Development<\/strong><\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">Never dismiss the importance of more education, ever!! Invest your time in providing the best service you can. If there is a fee then build that into your rebranding budget.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>Why Investing in Proper Qualifications and Brand Education Matters for Long-Term Success<\/strong><\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">A lot of brands do ask for proof of qualification before opening an account. But I only know of one brand that provides education for free. If you are not asked for proof of qualification then the brand doesn\u2019t care about whom they sell to (maybe DIY\u2019ers?) and therefore doesn\u2019t really care about the efficiency of their brand. That is a red flag as it\u2019s poor customer care that may come back to bite you if you have problems in the future.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>Why Continuing Education is Essential for Success<\/strong><\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">What you need to do is let your clients know you have had good education and know what you are doing in general and specifically with the product you are using.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">It is important to ensure that the products you use are safe and trustworthy. While there may be a common belief that products imported from a specific country may be of lower quality, it is worth noting that this is not always the case. It is important to be aware that some manufacturers may not provide accurate information regarding the ingredients in their products, which can raise concerns about their safety.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>Sorting Out the Good from the Bad: Navigating New Brands on the Market<\/strong><\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">At every chance, you get to do some education with your chosen brand. Update your skills. Every educator will have something new to share with you that you may consider the best tip ever!<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">With nails, you don\u2019t just learn once! You must learn over and over again and add a bit more knowledge and skill every time to get better and better as time goes on as research and facts change.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Once upon a time if you wanted to purchase a new brand (new to you) you had to provide proof of your qualification e.g. manicure PLUS had to do a conversion course in the brand. This may be one day or even a few hours, inexpensive or even free. The reason for this is to [&hellip;]<\/p>\n","protected":false},"author":26,"featured_media":62080,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_genesis_hide_title":false,"_genesis_hide_breadcrumbs":false,"_genesis_hide_singular_image":false,"_genesis_hide_footer_widgets":false,"_genesis_custom_body_class":"","_genesis_custom_post_class":"","_genesis_layout":"","footnotes":""},"categories":[92],"tags":[],"class_list":["post-62077","post","type-post","status-publish","format-standard","has-post-thumbnail","category-nail-services","entry"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.9 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Conversion Course for a new brand YES? or NO? - NailKnowledge<\/title>\n<meta name=\"description\" content=\"We explore whether a conversion course for a new nail brand is necessary for success in the beauty industry. We discuss the importance of proper qualifications and brand education, as well as the benefits of continuing education for long-term success. We also highlight the risks of not investing in education and the importance of understanding the characteristics and techniques of different brands. 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