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Quién manda en realidad

¿Quién manda realmente?

12 de abril de 2022 por Marian Newman, BEM

73 opiniones

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Si estás leyendo esto, espero que seas una profesional de las uñas formada e informada. Tus clientas acuden a ti porque eres esa persona. Confían en ti para que les prestes un servicio seguro y eficaz y les aconsejes lo mejor para ellas y sus uñas. Todas son individuales y cada clienta necesita un plan de tratamiento cuidadosamente pensado. Y nadie tiene que preguntarse: ¿Quién está realmente al mando?

The ‘thinking therapist’ is a term I like a lot!
No nail service should be done as a typical step by step with no thought to what the client actually needs. Obviously, manufacturers’ instructions must be followed but certain adaptations can be made within a good quality brand with a range of products. 

Esta es la situación ideal para un servicio de uñas, ¿verdad? ¿Qué puede salir mal?

Pues bien, estas situaciones pueden hacer que salga mal:

– The client who thinks they know better than you, or “That’s not what my previous nail tech did!”

– The nail pro who is, maybe, a bit lacking in their knowledge, and is unable to adapt and recommend what is right for that client.

– The nail pro who hasn’t quite reached the confidence level needed to explain and convince a difficult client (we all started at the beginning!)

– The nail pro who is easily ‘bullied’ into providing the wrong service

How many times do we read comments from frustrated nail pros whose clients have insisted they use a specific brand; provide a service that is wrong for their nails because the client ‘insists’; are bullied into providing a service on unhealthy nails because the client won’t wait nor agree with a ‘refusal and referral’.

So often the excuse can be that they will go elsewhere, as another salon will provide that wrong service, so potentially losing a client. The ethical answer to that is: let them! You don’t need a client who refuses to listen to your professional advice and, the chances are, it will be a disaster, and they will be back to you!

Volvamos a la pregunta original: ¿quién manda realmente? ¡TÚ! Tú eres el profesional. La confianza se adquiere con el tiempo y la educación. Confía en tus consejos (aunque cruces los dedos por debajo de la mesa).

Don’t let clients bully you into doing what they want as opposed to what you know is right. In my very long career, I have often found that ‘blinding them with science’ works very well! Explain, using the correct terminology, why you are advising them on a course of action. Stick to your professional ethics. 

Usted manda en sus servicios de uñas. No se deje convencer de lo contrario.

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Categorised: Empresas

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