2 years in the planning and making. A chance conversation between Marian Newman and Kevin Nicholls. Kevin said:”what about animated learning?” Marian replied: “Ooo, that could work!”
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An “exotherm” is a scientific term that means “to release heat”. This is what occurs when nail coating products get hot during application. It is commonly known as heat spikes. Both UV gels and L&P systems can become warm, even
You are opening your new nail business, and planning your treatment/service menu and the prices. How do you go about it? a. Look around locally and see what others charge, and 1. put your prices a bit lower OR 2.
Cherry-picking is a very common issue in the nail industry. Nail professionals are mixing nail product brands and breaking systems every day. It is perceived that the main problem coming out of this practice is service breakdown. In some cases,
Some clever marketing has created a ‘buzz’ about a BIAB type of product that has not only got nail pros ‘buzzing’ but also their clients! But what is it?? BIAB stands for “Builder In A Bottle”.It is a type of
What is the Relevance of ‘Vegan’ labeling and marketing in nail products? This is the definition of ‘Vegan’ from The Vegan Society: “Veganism is a philosophy and way of living which seeks to exclude—as far as is possible and practicable—all
MMA stands for methyl methacrylate. The first thing to understand is that there is a very big difference between MMA “monomer” and MMA “polymer”. When MMA is polymerized into long chains, it is no longer a monomer, it becomes a